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December 12, 2013

Holiday Toy Drive Saturday from 12 to 5 pm at The Poet’s Corner

Goal to replace lost donation of 200 toys for local children as part of Newtown Day of Service

Events_toydrive.jpgBig Viv’s Toy Drive is now in its fourth year, working with the Salvation Army to supply toys for children who live in New Rochelle’s public housing. But the Salvation Army recently got some bad news: An organization that had previously provided 200 toys is unable to contribute this year.

That news motivated Mary Jo Jacobs to organize a community effort to support the Toy Drive:

This Saturday, December 14th, volunteers will be collecting new toys at The Poet’s Corner, 570 Main Street, from 12 noon to 5 pm. Jacobs has called on local businesses to help: Educational Tools and Toys ( 572 Main Street; 914-632-9080)  and Merry-Go-Round  Toy Store (188 North Avenue; 914- 632-4119) will both have lists of the toys requested; Merry-Go-Round is also offering shoppers a 10% discount coupon for future purchase (after January 1st ). At the Poets’ Corner Alvin & Friends Restaurant (14 Memorial Highway; 914-654-6549) is providing candy canes to those who participate, and providing an extra incentive to donate: Each person who drops off a toy will be entered to win a raffle for a gift certificate from  Alvin & Friends. (The winner will be drawn at 5 pm Saturday and notified by phone.)

Jacobs, who ran unsuccessfully for County Legislator, says “My recent run for office made me all the more aware of the needs of our children here in New Rochelle.  While on the campaign trail, I meet Vivian Spady and was immediately taken by all the grass- roots work she does in this community. Vivian has identified over 75 children who live in New Rochelle's housing developments and she organized this toy drive to make sure these children receive gifts for the holidays. When I heard from Michelle Miller that the Salvation Army lost a major donor who, in the past,  had contributed  200 toys, we decided to combine efforts.”

“It’s a great opportunity to support our local businesses while contributing to a brighter Christmas for New Rochelle’s children,” says Jacobs. “That it all came together so quickly for  this Saturday, with the call to service from Newtown families, seems a perfect opportunity.”

For more information or to volunteer on Saturday please contact Mary Jo Jacobs at

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